SERVICES

Marketing communications

Industry authority is powered by high-quality information. Folio supports your marketing and business growth by fuelling your channels with strategic, creative and compelling communications, improving the way you present and share your knowledge.

Folio is an authority on communications for the construction and manufacturing industries. Led by Andrea Stevens, a former registered architect turned copywriter and brand storyteller, we specialise in stories that demonstrate design innovation and technical skill.

Written for a discerning audience

High-quality technical information, outcome-oriented messaging and creative cut-through will help you stand out in a noisy market. We address the common questions, needs and goals of your audiences to grow and reinforce your position as the trusted experts in your niche.

We take a systems approach

01. FOUNDATION

Positioning Framework

The strategic base everything else is built from, defining who you are, what you do and the unique value you create for your clients and customers.

02. TOOLBOX

Proof Library

Signature assets that prove you can deliver what you promise, with all the proof points that back up your claims and make the selection of your products and services easier.

03. VISIBILITY

Authority Flywheel

Regular, creative and compelling communications that keep you top of mind across the channels and platforms that matter: owned, earned and paid.

What we’re known for

We are experts in complex topics, saying more with less across all content types – from technical and factual articles to elegant and stylish brand assets. Whether you’re a manufacturer, consultant, contractor or design studio, we’ll tell your stories with greater depth and clarity, so you truly stand out in your field.
We support the makers and innovators in the manufacturing, engineering and creative industries. This requires making the invisible visible – your process, IP, creativity, mastery, quality, innovation and vision – across all channels. Collateral that builds your thought leadership, credibility, reputation and trust.
We have developed best-practice page structures and content lists to make websites, articles, case studies and brochures highly readable, valuable and engaging. By making your information succinct, on point and high quality, you earn the trust and loyalty of customers.

Authority assets

Download

Some of our specialities

TESTIMONIALS

‘I wouldn't hesitate to recommend Andrea and the team at Folio. Andrea is an absolute professional, extremely accurate and detailed. She was readily able to add value and provide advice to ensure our deliverable was produced in the most professional manner.’

Jaclyn Philpott
Marketing Manager for economic development at Auckland Unlimited

‘You’re one of our best writers and continuously send us stellar-quality story ideas and written content, which we value greatly.'

Alice Blackwood, Editor
Indesign magazine, Sydney

‘We see all sorts of writing come across our desks and you are insightful, articulate and precise. I enjoy this very much. We put huge effort into our own work, and are grateful that you have taken such pains over your own craft.’

Nat Cheshire
Cheshire Architects, Auckland

Marketing communications